PPC · Hospitality
PPC that understands hospitality businesses.
Google and Microsoft Ads built around buyer intent: granular keyword strategy, relentless negative-keyword hygiene and landing pages that convert the click.
Free senior-level audit · 90-day action plan in 5 working days · No cost, no obligation
Trusted by brands the world already knows
The Short Answer
Why do hospitality businesses need specialist PPC?
From global hotel groups to neighbourhood venues, hospitality is one of our deepest sector benches. The Social Angels adapts its PPC playbook to the specific economics of hospitality businesses: campaigns timed to fill your quietest periods; a direct relationship with guests you own, not rent; content that makes the experience irresistible before arrival. Engagements start with a free social audit.
- 70cities served across the UK, USA & GCC
- 13services under one accountable senior team
- 5 daysfrom audit request to your 90-day action plan
- £0audit cost — the plan is yours to keep either way
From global hotel groups to neighbourhood venues, hospitality is one of our deepest sector benches. So when hospitality businesses come to us for PPC, they're not paying for us to learn their industry on their budget.
Google and Microsoft Ads built around buyer intent: granular keyword strategy, relentless negative-keyword hygiene and landing pages that convert the click. For hospitality businesses specifically, the goal is simple: campaigns timed to fill your quietest periods, measured and reported every month.
Sound familiar?
- Quiet nights and unpredictable covers
- Relying on aggregators and discount platforms for volume
- Social channels that look busy but don't fill tables
- Staff shortages leaving no one to run marketing
What changes with us
- Campaigns timed to fill your quietest periods
- A direct relationship with guests you own, not rent
- Content that makes the experience irresistible before arrival
Deliverables
What's included
Keyword and competitor research
Campaign builds: Search, Shopping, Performance Max
Negative keyword sculpting and query mining
Ad copy testing and extension strategy
Conversion tracking and ROI reporting
Questions, answered honestly
How do you stop wasted spend?
Weekly search-query mining, aggressive negative keyword lists, geo and schedule refinement, and bid strategies tuned to conversion value rather than clicks.
Can social media actually fill tables and venues?
Yes — hospitality is one of the most visual, local and impulse-driven categories on social. Geo-targeted content and offers, timed to booking windows, translate directly into covers and footfall.
We're fully booked at weekends — can you fix midweek?
That's exactly the brief we like: campaigns, offers and events engineered specifically for your quiet windows rather than adding demand where you don't need it.
What's the difference between PPC and paid social?
PPC captures existing demand — people actively searching for your service. Paid social creates demand. The strongest accounts run both, and we structure them to reinforce each other.
What budget do we need for PPC?
Enough to gather statistically meaningful data in your market — we'll tell you the honest number for your keywords and city after a free account review, and we'll tell you if PPC isn't the right first move.
What clients say
Held to our own numbers.
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“The audit alone told us more about our channels than the agency we'd been paying for a year. The 90-day plan was specific, honest and ours to keep — so working with them afterwards was the easiest decision we made.”
Founder, jewellery brand — London
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“Every month we get one number that matters and a plain-English explanation of what moved it. No vanity metrics, no jargon. Our social channels finally behave like a sales channel.”
Marketing Director, hospitality group — Dubai
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“They run our content, influencers and paid media as one plan instead of three invoices. The difference showed up in revenue within the first quarter.”
E-commerce lead, consumer product brand — New York
Free social audit
Start with your free social audit
A senior strategist will review your channels and send a prioritised 90-day action plan within five working days. No cost, no obligation — the plan is yours either way.
- Reviewed by senior strategists, not juniors
- Delivered within five working days
- Trusted by Mercedes-Benz, Amazon, Heineken & IHG