PPC · Startups
PPC, tuned for startups.
Google and Microsoft Ads built around buyer intent: granular keyword strategy, relentless negative-keyword hygiene and landing pages that convert the click.
Free senior-level audit · 90-day action plan in 5 working days · No cost, no obligation
Trusted by brands the world already knows
The Short Answer
Why do startups need specialist PPC?
Startup speed is our natural pace — test fast, find the channel that works, pour fuel on it. The Social Angels adapts its PPC playbook to the specific economics of startups: the first reliable acquisition channel, found fast; a brand that looks fundable from day one; founder hours returned to product and fundraising. Engagements start with a free social audit.
- 70cities served across the UK, USA & GCC
- 13services under one accountable senior team
- 5 daysfrom audit request to your 90-day action plan
- £0audit cost — the plan is yours to keep either way
Startup speed is our natural pace — test fast, find the channel that works, pour fuel on it. So when startups come to us for PPC, they're not paying for us to learn their industry on their budget.
Google and Microsoft Ads built around buyer intent: granular keyword strategy, relentless negative-keyword hygiene and landing pages that convert the click. For startups specifically, the goal is simple: the first reliable acquisition channel, found fast, measured and reported every month.
Sound familiar?
- Runway burning while channels are still unproven
- No in-house marketing capability at all
- Investors asking for traction the product alone won't create
- Founder time consumed by marketing guesswork
What changes with us
- The first reliable acquisition channel, found fast
- A brand that looks fundable from day one
- Founder hours returned to product and fundraising
Deliverables
What's included
Keyword and competitor research
Campaign builds: Search, Shopping, Performance Max
Negative keyword sculpting and query mining
Ad copy testing and extension strategy
Conversion tracking and ROI reporting
Questions, answered honestly
How do you work with pre-scale startups?
Lean and fast: we identify the one or two channels most likely to work for your model, test them with tight budgets and honest reporting, and only scale what the data supports.
We have almost no budget — where do we start?
Start with the free social audit. You'll get an honest read on your fastest opportunities and a 90-day plan — even if you execute it yourself.
What's the difference between PPC and paid social?
PPC captures existing demand — people actively searching for your service. Paid social creates demand. The strongest accounts run both, and we structure them to reinforce each other.
What budget do we need for PPC?
Enough to gather statistically meaningful data in your market — we'll tell you the honest number for your keywords and city after a free account review, and we'll tell you if PPC isn't the right first move.
How do you stop wasted spend?
Weekly search-query mining, aggressive negative keyword lists, geo and schedule refinement, and bid strategies tuned to conversion value rather than clicks.
What clients say
Held to our own numbers.
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“The audit alone told us more about our channels than the agency we'd been paying for a year. The 90-day plan was specific, honest and ours to keep — so working with them afterwards was the easiest decision we made.”
Founder, jewellery brand — London
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“Every month we get one number that matters and a plain-English explanation of what moved it. No vanity metrics, no jargon. Our social channels finally behave like a sales channel.”
Marketing Director, hospitality group — Dubai
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“They run our content, influencers and paid media as one plan instead of three invoices. The difference showed up in revenue within the first quarter.”
E-commerce lead, consumer product brand — New York
Free social audit
Start with your free social audit
A senior strategist will review your channels and send a prioritised 90-day action plan within five working days. No cost, no obligation — the plan is yours either way.
- Reviewed by senior strategists, not juniors
- Delivered within five working days
- Trusted by Mercedes-Benz, Amazon, Heineken & IHG