PPC · Tech Businesses
PPC that understands tech businesses.
Google and Microsoft Ads built around buyer intent: granular keyword strategy, relentless negative-keyword hygiene and landing pages that convert the click.
Free senior-level audit · 90-day action plan in 5 working days · No cost, no obligation
Trusted by brands the world already knows
The Short Answer
Why do tech businesses need specialist PPC?
We translate complex products into stories that buyers — and investors — instantly understand. The Social Angels adapts its PPC playbook to the specific economics of tech businesses: positioning that makes the complex instantly clear; a brand presence that punches above headcount; campaigns aligned to commercial, not technical, wins. Engagements start with a free social audit.
- 70cities served across the UK, USA & GCC
- 13services under one accountable senior team
- 5 daysfrom audit request to your 90-day action plan
- £0audit cost — the plan is yours to keep either way
We translate complex products into stories that buyers — and investors — instantly understand. So when tech businesses come to us for PPC, they're not paying for us to learn their industry on their budget.
Google and Microsoft Ads built around buyer intent: granular keyword strategy, relentless negative-keyword hygiene and landing pages that convert the click. For tech businesses specifically, the goal is simple: positioning that makes the complex instantly clear, measured and reported every month.
Sound familiar?
- A brilliant product nobody can explain in one sentence
- Marketing led by engineers, judged by silence
- Credibility gaps against better-funded competitors
- Growth targets rising faster than the marketing team
What changes with us
- Positioning that makes the complex instantly clear
- A brand presence that punches above headcount
- Campaigns aligned to commercial, not technical, wins
Deliverables
What's included
Keyword and competitor research
Campaign builds: Search, Shopping, Performance Max
Negative keyword sculpting and query mining
Ad copy testing and extension strategy
Conversion tracking and ROI reporting
Questions, answered honestly
How do you stop wasted spend?
Weekly search-query mining, aggressive negative keyword lists, geo and schedule refinement, and bid strategies tuned to conversion value rather than clicks.
Can you market technical products credibly?
Yes — our job is translation: we extract what your product changes for the customer and communicate it with the clarity and polish that builds instant credibility.
Do you work with early-stage tech companies?
Yes, from seed-stage startups finding their first channel to scale-ups industrialising growth. The engagement is sized to stage and runway.
What's the difference between PPC and paid social?
PPC captures existing demand — people actively searching for your service. Paid social creates demand. The strongest accounts run both, and we structure them to reinforce each other.
What budget do we need for PPC?
Enough to gather statistically meaningful data in your market — we'll tell you the honest number for your keywords and city after a free account review, and we'll tell you if PPC isn't the right first move.
More for Tech Businesses
- Website Development for Tech Businesses
- Digital Marketing for Tech Businesses
- Scaling Partner for Tech Businesses
- Social Media Management for Tech Businesses
- Content Creation for Tech Businesses
- UGC Content Creation for Tech Businesses
- Influencer Marketing for Tech Businesses
- Performance Marketing for Tech Businesses
What clients say
Held to our own numbers.
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“The audit alone told us more about our channels than the agency we'd been paying for a year. The 90-day plan was specific, honest and ours to keep — so working with them afterwards was the easiest decision we made.”
Founder, jewellery brand — London
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“Every month we get one number that matters and a plain-English explanation of what moved it. No vanity metrics, no jargon. Our social channels finally behave like a sales channel.”
Marketing Director, hospitality group — Dubai
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“They run our content, influencers and paid media as one plan instead of three invoices. The difference showed up in revenue within the first quarter.”
E-commerce lead, consumer product brand — New York
Free social audit
Start with your free social audit
A senior strategist will review your channels and send a prioritised 90-day action plan within five working days. No cost, no obligation — the plan is yours either way.
- Reviewed by senior strategists, not juniors
- Delivered within five working days
- Trusted by Mercedes-Benz, Amazon, Heineken & IHG