Sales Funnels · Hotels
How hotels win with sales funnels.
From first click to closed sale: we design, build and optimise every step — landing pages, nurture email, retargeting and offers — so no interested buyer falls through the cracks.
Free senior-level audit · 90-day action plan in 5 working days · No cost, no obligation
Trusted by brands the world already knows
The Short Answer
Why do hotels need specialist sales funnels?
Our work with IHG Hotels & Resorts means we understand flagged standards, brand governance and the economics of direct bookings. The Social Angels adapts its sales funnels playbook to the specific economics of hotels: direct bookings grown and ota dependence reduced; shoulder-season campaigns that fill the gaps; content that sells the stay before the guest arrives. Engagements start with a free social audit.
- 70cities served across the UK, USA & GCC
- 13services under one accountable senior team
- 5 daysfrom audit request to your 90-day action plan
- £0audit cost — the plan is yours to keep either way
Our work with IHG Hotels & Resorts means we understand flagged standards, brand governance and the economics of direct bookings. So when hotels come to us for sales funnels, they're not paying for us to learn their industry on their budget.
From first click to closed sale: we design, build and optimise every step — landing pages, nurture email, retargeting and offers — so no interested buyer falls through the cracks. For hotels specifically, the goal is simple: direct bookings grown and ota dependence reduced, measured and reported every month.
Sound familiar?
- OTA commissions swallowing 15-25% of every booking
- Empty rooms in shoulder seasons
- A digital presence that undersells the property
- Competing with aggregators on your own brand name
What changes with us
- Direct bookings grown and OTA dependence reduced
- Shoulder-season campaigns that fill the gaps
- Content that sells the stay before the guest arrives
Deliverables
What's included
Funnel mapping and offer architecture
High-converting landing and sales pages
Email and SMS nurture sequences
Retargeting campaigns across every stage
Conversion-rate optimisation and split testing
Questions, answered honestly
Do you work with independent hotels or groups?
Both. We've worked within global-flag brand standards (IHG) and with independents where we own the whole digital presence end to end.
Do funnels work for high-ticket services?
Especially well. High-ticket buyers need more trust before enquiring, and a structured funnel builds that trust automatically instead of relying on one visit.
What is a sales funnel?
The engineered journey from stranger to customer: the page they land on, the offer they see, the follow-up they receive and the retargeting that brings them back. We build each step to measurably convert.
How long does a funnel build take?
A complete funnel — pages, nurture sequences and retargeting — typically launches within three to four weeks, then improves continuously through split testing.
How do you increase direct hotel bookings?
Defend your brand searches, retarget lookers with the property's best content, and give guests a reason to book direct — rate parity advantages, perks and a booking experience that feels as good as the lobby.
What clients say
Held to our own numbers.
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“The audit alone told us more about our channels than the agency we'd been paying for a year. The 90-day plan was specific, honest and ours to keep — so working with them afterwards was the easiest decision we made.”
Founder, jewellery brand — London
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“Every month we get one number that matters and a plain-English explanation of what moved it. No vanity metrics, no jargon. Our social channels finally behave like a sales channel.”
Marketing Director, hospitality group — Dubai
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“They run our content, influencers and paid media as one plan instead of three invoices. The difference showed up in revenue within the first quarter.”
E-commerce lead, consumer product brand — New York
Free social audit
Start with your free social audit
A senior strategist will review your channels and send a prioritised 90-day action plan within five working days. No cost, no obligation — the plan is yours either way.
- Reviewed by senior strategists, not juniors
- Delivered within five working days
- Trusted by Mercedes-Benz, Amazon, Heineken & IHG












